Journal of Consumer Marketing
About this Publication
Index coverage: | January 1, 1992 - January 1, 2018 |
Full-text coverage: | January 1, 1995 - January 1, 1998 |
Title: | Journal of Consumer Marketing |
ISSN: | 0736-3761 |
Format: | Magazine/Journal |
Publication Frequency: | Bimonthly |
Language: | English |
Audience: | Academic |
Peer-Reviewed: | Yes |
Gale Subject Headings: | International markets and marketing; Marketing; International business; Advertising, marketing and public relations; Business management |
Description: | Publication covering advertising, marketing and public relations. |
Publisher: | Emerald Group Publishing, Ltd. |
Gale Title ID: | 3919 |