Journal of Consumer Affairs

About this Publication

Index coverage:June 22, 1980 - March 22, 2019
Full-text coverage:June 22, 1989 - March 22, 2019
Title:Journal of Consumer Affairs
Place of Publication:Oxford, United Kingdom
Publication Frequency:Semiannual
Gale Subject Headings:Marketing; General and consumer interests; Public policy; Advertising, marketing and public relations; Business management; Government and political science
Description:A refereed, scholarly journal publishing original research on individual, business, and/or government decisions and actions that can affect or influence the interests of consumers in the marketplace. Topics are addressed from the consumer?s viewpoint and include consumer education, economics, nutrition, public policy, consumer psychology, and marketing. Content includes research papers, short research notes, applications, theoretical briefs, commentary, and book reviews.
Publisher:Blackwell Publishers Ltd.
Attn: Rights Department
9600 Garsington Road
United Kingdom
Gale Title ID:4212
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