Journal of Consumer Affairs
About this Publication
Index coverage: | June 22, 1980 - March 22, 2019 |
Full-text coverage: | June 22, 1989 - March 22, 2019 |
Title: | Journal of Consumer Affairs |
Place of Publication: | Oxford, United Kingdom |
ISSN: | 0022-0078 |
eISSN: | 1745-6606 |
Format: | Magazine/Journal |
Publication Frequency: | Semiannual |
Language: | English |
Audience: | Academic |
Peer-Reviewed: | Yes |
Gale Subject Headings: | Marketing; General and consumer interests; Public policy; Advertising, marketing and public relations; Business management; Government and political science |
Description: | A refereed, scholarly journal publishing original research on individual, business, and/or government decisions and actions that can affect or influence the interests of consumers in the marketplace. Topics are addressed from the consumer?s viewpoint and include consumer education, economics, nutrition, public policy, consumer psychology, and marketing. Content includes research papers, short research notes, applications, theoretical briefs, commentary, and book reviews. |
Publisher: | Blackwell Publishers Ltd. |
Address: | Attn: Rights Department 9600 Garsington Road Oxford United Kingdom |
Gale Title ID: | 4212 |