7th Level Creates Educational Subsidiary; Kids' World, Inc. to Build Brand Awareness of Multimedia Educational Products

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Date: Nov. 18, 1996
From: PR Newswire
Publisher: PR Newswire Association LLC
Document Type: Article
Length: 698 words

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DALLAS, Nov. 18 /PRNewswire/ -- Multimedia innovator 7th Level, Inc. (Nasdaq: SEVL) today announced the creation of Kids' World, Inc., a subsidiary that will focus completely on educational products. The subsidiary will be responsible for 7th Level's established and future educational product lines, including the Internet-based Kids' World(TM) Online service, the award-winning Great Adventure(TM) series and the Virgil Reality(TM) series. The Kids' World subsidiary, planned for March 1997, is aimed at building the Kids' World name into a major brand for parents, teachers and children. 7th Level will continue to develop and publish a wide variety of PC- and Macintosh-based games under the 7th Level brand name.

"The company has reached a milestone with the establishment of the Kids' World subsidiary," said George Grayson, chairman and CEO, 7th Level, Inc. "With the releases of The Great Math Adventure(TM), The Great Reading Adventure(TM) , The Universe According to Virgil Reality(TM) and Kids' World(TM) Online, we will have assembled a complete educational series. This new subsidiary will be better able to focus on the continued development...

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Gale Document Number: GALE|A18863090