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• Select Hyosung showcases latest in green fibres at ISPO Munich.

  1

  Hyosung showcases latest in green fibres at ISPO Munich.

  From:just-style.com

  Nov. 25, 2022567 words Article 1460LByline: Shemona Safaya Hyosung Corporation will be introducing its latest green fibre textile solutions at the international trade fair being organised by ISPO Munich this November 28-30 which the brand says will bring...
• Select Lenzing Group upgrades E-Branding service for textiles.

  2

  Lenzing Group upgrades E-Branding service for textiles.

  From:just-style.com

  Nov. 8, 2022558 words Article 1410LByline: Michelle Russell Lenzing Group says users will be able to use the new features – Artwork Approval, Fiber Blending Quick Check Tool, Onboarding Tool, E-Branding Master Class and E-Branding Helpdesk - for...
• Select IHG Hotels & Resorts Debuts New Global Campaign.

  3

  IHG Hotels & Resorts Debuts New Global Campaign.

  From:AirGuide Business

  Aug. 3, 2022276 words Brief article 1450LIHG Hotels & Resorts has launched a new global marketing campaign to celebrate the many ways guests can enjoy its hotels and resorts, called Guests How You Guest. IHG is one of the world's largest hospitality companies...
• Select Las Vegas to Re-Invest in International Marketing.

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  Las Vegas to Re-Invest in International Marketing.

  From:Cruise Guide

  June 28, 2022293 words Brief article 1260LIn another positive sign that tourism is back in Las Vegas, the city's Convention and Visitors Authority (LVCVA) has voted to re-invest in international marketing to once again lure overseas visitors to America's...
• Select Carlsberg pushes ESG credentials in global marketing push.

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  Carlsberg pushes ESG credentials in global marketing push.

  From:just-drinks.com

  May 13, 2022195 words Brief article 1190LByline: Conor Reynolds Carlsberg has kicked off a worldwide marketing activation for its namesake brand that highlights the group's charitable and benefactor efforts. Centring around a 30-second advert, which can be...
• Select GET WELL SOON: Beauty brands and suppliers deliver holistic healing via superhero ingredients.

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  GET WELL SOON: Beauty brands and suppliers deliver holistic healing via superhero ingredients.

  Author:Lisa DoyleFrom:Global Cosmetic Industry (Vol. 190, Issue 4)

  Apr. 20221,825 words Article 1500LToday, in the third year of the COVID-19 pandemic, consumers continue to shift their expectations and desires in their purchases. In many cases, this means doubling down on what's most important to them--especially in...
• Select Alcohol's ESG activations around the world - February 2022 - The IARD Digest.

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  Alcohol's ESG activations around the world - February 2022 - The IARD Digest.

  From:just-drinks.com

  Feb. 25, 2022948 words Article 1490LByline: Olly Wehring Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol-related health and policy research worldwide, reviews some of the alcohol...
• Select ANTI-AGING AND HAIR CARE INGREDIENTS: Beauty ingredients are becoming increasingly innovative to target the evolving needs of consumers.

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  ANTI-AGING AND HAIR CARE INGREDIENTS: Beauty ingredients are becoming increasingly innovative to target the evolving needs of consumers.

  From:Global Cosmetic Industry (Vol. 190, Issue 2)

  Feb. 20221,068 words Article 1490LGlobal Cosmetic Industry recently spoke with industry insiders to gauge the future of anti-aging and hair care ingredients. Hair Care Product Formats "One area of hair care innovation which both brands and consumers...
• Select 7 Trends for Color Cosmetics in 2022: Color cosmetics are making a comeback.

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  7 Trends for Color Cosmetics in 2022: Color cosmetics are making a comeback.

  From:Global Cosmetic Industry (Vol. 190, Issue 1)

  Jan. 20221,835 words Article 1420LInterest in color cosmetics took a dive in 2020 due to pandemic-related lockdowns, but regained momentum in 2021. As we enter 2022, industry insiders have declared its resurgence as consumers seek bold colors and...
• Select CRACKING OPEN THE COKE REVIEW: THE BRAND'S NEXT STEPS WITH WPP WILL HAVE RIPPLE EFFECTS THROUGHOUT THE INDUSTRY..

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  CRACKING OPEN THE COKE REVIEW: THE BRAND'S NEXT STEPS WITH WPP WILL HAVE RIPPLE EFFECTS THROUGHOUT THE INDUSTRY..

  Author:Jameson FlemingFrom:ADWEEK (Vol. 62, Issue 21)

  Nov. 15, 2021854 words Article 1460LAfter Coca-Cola spent 11 months reviewing its global marketing, the iconic advertiser finally found a winning partner in the world's largest advertising holding company, WPP. Monday's announcement, however, left more...
• Select This week on Just Drinks - Here's what we think.

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  This week on Just Drinks - Here's what we think.

  From:just-drinks.com

  Oct. 8, 2021877 words Article 1130LByline: Olly Wehring * "With no- & low-alcohol, it's like a vegetarian butcher!" - Just Drinks speaks to De Kuyper Royal Distillers marketing head Albert de Heer Ahead of this month’s ‘Spirits Strategies...
• Select “With no- & low-alcohol, it's like a vegetarian butcher!” – Just Drinks speaks to De Kuyper Royal Distillers marketing head Albert de Heer.

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  “With no- & low-alcohol, it's like a vegetarian butcher!” – Just Drinks speaks to De Kuyper Royal Distillers marketing head Albert de Heer.

  From:just-drinks.com

  Oct. 6, 20211,159 words Article 800LByline: Olly Wehring Next month sees Just Drinks' sister company, Arena International, host the 'Spirits Strategies & Innovation' conference in London. In the run-up to the two-day event, we hear from one of the...
• Select The spirits marketing balancing act between aspirational and exclusive – comment.

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  The spirits marketing balancing act between aspirational and exclusive – comment.

  From:just-drinks.com

  Oct. 2, 2021934 words Article 1110LByline: Olly Wehring The most striking part, for me, of the recent revamp of Pernod Ricard's Chivas 12 blended Scotch brand was not the slimmer bottle or the heightened focus on sustainability, but the language used by...
• Select Marketers Need to Earn a Seat at the Table: CMOs often don't have a voice in executive discussions, Forrester finds.

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  Marketers Need to Earn a Seat at the Table: CMOs often don't have a voice in executive discussions, Forrester finds.

  Author:Phillip BrittFrom:CRM Magazine (Vol. 25, Issue 8)

  Oct. 2021675 words Article 1420LThough B2B marketing executives might be excellent at developing strategies for their own departments, for the most part they are still left out of executive-level discussions in their companies, according to a new...
• Select Part 1: The Well Aging Revolution is Here: Next-generation innovations are addressing the realities of consumers, from blue light exposure to menopausal care and beyond.

  15

  Part 1: The Well Aging Revolution is Here: Next-generation innovations are addressing the realities of consumers, from blue light exposure to menopausal care and beyond.

  Author:Lisa DoyleFrom:Global Cosmetic Industry (Vol. 189, Issue 8)

  Sept. 20214,013 words Article 1490LWhether you're pro-or anti-, it's a fact of life: aging happens. However, today's attitudes toward the natural aging process are different from those of the past, with more consumers leaning toward both prevention and...
• Select Marketing Automation.

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  Marketing Automation.

  From:CRM Magazine (Vol. 25, Issue 7)

  Sept. 2021655 words Article 1520LThe Market Marketing automation's roots trace back to the early 1990s, but it's only in the past few years that it has become an essential business tool for millions of companies worldwide. In fact, 51 percent of all...
• Select Optimizing Gut Health: Unlocking the Gates to Well-Being: Tied to so many facets of wellness, the gut microbiome will continue to be an attractive target for nutritional products.

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  Optimizing Gut Health: Unlocking the Gates to Well-Being: Tied to so many facets of wellness, the gut microbiome will continue to be an attractive target for nutritional products.

  Author:Sean MoloughneyFrom:Nutraceuticals World (Vol. 24, Issue 3)

  Apr. 20214,732 words Article 1530LConsumers are connecting the dots between gut health and overall well-being, recognizing implications for digestion, immune function, and more. At the same time, the pace of research investigating the role that millions...
• Select Researchers from FHI 360 Detail Research in COVID-19 (Old Tricks, New Opportunities: How Companies Violate the International Code of Marketing of Breast-Milk Substitutes and Undermine Maternal and Child Health during the COVID-19 Pandemic).

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  Researchers from FHI 360 Detail Research in COVID-19 (Old Tricks, New Opportunities: How Companies Violate the International Code of Marketing of Breast-Milk Substitutes and Undermine Maternal and Child Health during the COVID-19 Pandemic).

  From:Women's Health Weekly

  Mar. 18, 2021551 words Article 1290L2021 MAR 18 (NewsRx) -- By a News Reporter-Staff News Editor at Women's Health Weekly -- Data detailed on coronavirus have been presented. According to news reporting out of the FHI 360 by NewsRx editors, research...
• Select 40 UNDER 40: The outstanding young marketers of MM+M's second annual 40 Under 40 compilation prove that age is just a number when it comes to achieving excellence.

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  40 UNDER 40: The outstanding young marketers of MM+M's second annual 40 Under 40 compilation prove that age is just a number when it comes to achieving excellence.

  From:Medical Marketing & Media (Vol. 56, Issue 2)

  Mar. 20213,805 words Article 1410LScott Aldrich Jr. VP, global marketing and strategy, Motus GI Scott Aldrich Jr.'s experience with medical device companies that operate with marketing as a hub means that he acts as a cross-functional leader,...
• Select Industry perspectives on 2020 - Harman.

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  Industry perspectives on 2020 - Harman.

  From:just-auto.com

  Dec. 25, 2020607 words Article 930LByline: Dave Leggett In these extraordinary times, we have reached out to parts of the global auto industry for perspectives on current challenges and a take on prospects for 2021. In particular, we wanted to get a...