Abstract :
The article discusses the introduction by the state government of Tasmania of a voluntary bread fortification program in 2001, under which the baking industry replaced regular salt in bread with iodised salt. The need for the program arose following the re-emergence of mild iodine deficiency in Tasmania in the late 1990s. The interim measure preceded the binational response to the widespread re-emergence of iodine deficiency in Australia and New Zealand, where iodisation of bread has been mandatory since 2009.