The medium can influence the message: Print-based versus digital reading influences how people process different types of written information.

Citation metadata

From: British Journal of Psychology(Vol. 111, Issue 3)
Publisher: John Wiley & Sons, Inc.
Document Type: Report
Length: 55 words

Document controls

Main content

Abstract :

A study on whether a material's content is fully understood when it matches the medium is presented. Participants were asked to read a traditional- or modern-themed short story from either a book or an e-book reader. The findings show that message comprehension was marginally greater among participants who read their message in a printed format.

Source Citation

Source Citation   

Gale Document Number: GALE|A656161687