To be effective in a performance enhancement setting, professionals should exhibit the personality and physical characteristics, as well as the specific counseling techniques that are deemed successful in the sport industry (Partington & Orlick, 1987a). The purpose of this study was to investigate both athlete and consultant perceptions of the characteristics that make an effective Sport Psychology Consultant (SPC), while also assessing differences of importance placed on those characteristics between athletes and SPCs. Athletes (n = 124) and SPCs (n = 80) were asked to rate the importance of 31 effective qualities of SPCs chosen by the researchers based on current counseling and sport psychology literature. T-tests revealed significant differences between the athletes and SPCs on ratings of the following three factors: 1) Athletic Background, 2) Professional Status, and 3) Team Consultation. Analysis of mean rankings revealed that the athlete sample rated all items (in which means were most divergent) as more important for an effective SPC to possess than the SPC sample did. Implications for sport psychology consultants as well as future directions for research are discussed.